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Chapter 1: Introduction
Becoming an affiliate marketer is in many ways the perfect business model. Here’s a way to earn money online, while you sleep, without even having to build a product!
This is the method that is most commonly promoted by internet marketing gurus, and that has reportedly helped them to live the lifestyles of their dreams, to buy their own private jets, and to generally enjoy the kind of lifestyle that was once the sole reserve of famous celebrities and extremely successful CEOs.
You may be wondering if this is all too good to be true. Can you really earn that much money while you sleep? By selling someone else’s product?
If that’s true, then why aren’t more people online billionaires?
Here’s the truth: it absolutely is possible to earn a huge amount of money online as an affiliate marketer. Plenty of people genuinely have made a huge amount of money by selling affiliate products online.
The problem? The methods that they share very often don’t reflect the best strategies that you should employ. Why? This often comes down to one of two things:
1. They don’t want you to know the techniques they are actually using to get rich (newsflash:
it’s selling those books to you!)
2. They actually aren’t that successful. That’s because a large proportion of the people who are successful are already living on a sunny island somewhere and no longer need to sell eBooks!
The other thing to keep in mind, is that this is by no means a “sure thing.” There are no sure things when it comes to business, and there’s never a guarantee that any strategy you use will be effective. But with all of that said, the intention of this book is to cut through the noise. To do away with the distracting nonsense and to instead focus on just what actually works. In other words: this book will explain to you how you actually sell a product successfully. That means teaching you the very strategies that were probably used to sell you this book!
That’s not a bad thing by the way: the very fact that you have been a customer means that you will have a great idea of what it is that appeals to someone when buying an ebook. You can get inside the minds of your customers.
What you’re really going to learn then is a set of tools and strategies: a number of different methods and concepts that you can apply when selling anything, that will help you to be highly successful. You’ll still need to choose the right products and you will still need some luck. But you’ll also find that by applying these ideas, you’ll be able to increase your likelihood of selling anything.
In fact, you can consider the skills you will learn in this book to be what is known in business as a “force multiplier.” A force multiplier is anything that amplifies or exaggerates the success or the output that you might otherwise have achieved.
So, lets say you have a product that would normally shift 1,000 units. By applying the principles in this book, you will be able to sell 100,000 units… or maybe 500,000.
The key though, is to then find that product that would sell itself. That one breakthrough product that could sell hundreds of thousands of copies on its own. Then you apply these same principles and you sell millions of copies. That’s how you will succeed.
This comes down partly to luck, but you know what they say: you make your own luck!
That is to say, that by continuously trying and by setting yourself up to succeed, you will drastically increase your chances of success. If you start selling 30 products and use these principles on all of them… then either one of those products is going to be the huge breakthrough that you’re looking for, or the cumulative success of all 30 is going to help you to break through and succeed. Either way… you’re on to a winner!
You’ll learn these principles and concepts but, on top of that, you can also think of this book as being a place where you can find all the basic how-tos and practical advice you need to get started as an affiliate marketer. Plus you’ll learn how to leverage the inherent advantages of this type of business model, and how to avoid the potential downfalls that come from selling a product that is not your own.
Ready to start making some huge sales? Want to get rich from a product without even having to own a product to sell?
Then keep reading. You’re going to learn to do all those things.
I hope you’re excited, because this could be the start of something AWESOME.
Chapter 2: Affiliate Marketing Explained
Before we look at advanced concepts and strategies, it first makes sense to go over what we mean by affiliate marketing exactly. What is affiliate marketing and why is it such a popular option for those looking to earn money online?
Essentially, affiliate marketing means selling for commission. This works online in just the same way as it does for a door-to-door salesman. That is to say that you will be selling a product that you did not create and do not own the rights to, but in return, you will get to keep some commission.
This is a powerful option for those who want to earn money online but don’t necessarily have the skills or the resources to build an ebook, an online course, or something else from scratch.
The big difference between being an affiliate marketer and a door-to-door salesman of course, is that the affiliate is someone who will be able to sell their products to the entire world. Thanks to the web, it’s possible to reach pretty much anyone, right in the comfort of their home! This makes affiliate marketing endlessly scalable – and with the right product and the right pitch, you can make a HUGE killing.
Online affiliate marketing can generally be split into two categories:
- Affiliate marketing for digital products (such as eBooks and online courses)
- Affiliate marketing for physical products (anything you might buy in a store)
We will talk about option number 2 toward the end of this book. But suffice to say that the majority of people who get into affiliate marketing will be focused on the first option.
Selling digital products has a huge number of impressive advantages after all! Firstly, selling digital products means that there is no storage and no delivery. That in turn means that a much bigger cut of the revenue will be split between you and the owner of the product!
Another advantage, is that when you sell a digital product, there are no supplies and no materials. Moreover, the entire transaction is automated.
It’s for these reasons, that affiliates can often stand to earn 70% or even 90% from promoting digital products!
You might at this point be wondering why anyone would be willing to give away such a large cut – the lion’s share – of their profits!
The answer is simple: if you’re an ebook owner and you are selling copies of your book to a wide audience, then the more copies you manage to shift, the more money you make. You are probably doing everything you can to try and convince people to find your book (and to help them find it in the first place). As such, you have likely saturated your current market.
Now here’s the thing: if you decide to also let affiliates sell your product, then you will be inviting those people to make you extra sales. This doesn’t detract at all from the sales you make – it’s all additional. So if you’re making $2,000 per month from your sales and you get an extra 10% of that, then this is an extra $200. It might not be a lot, but it’s effectively free money. With the ebook created, you no longer have to lift a finger!
What’s more, is that if you can attract the attention of 20 affiliates, then suddenly you’re earning an additional $4,000 per month! And if one of those affiliates is a superstar marketer, then you might be earning a whole lot more than that!
By offering higher commission on their products, product owners can attract more people to help them sell them. Thus, it is in their best interest to give away a big cut. This is a rare instance of a genuinely win/win scenario!
Advantages of Becoming an Affiliate Marketer
And it really can be a WIN with a capital W!
That’s because affiliate marketing removes many of the challenges and obstacles that you face when trying to sell something online. Some of these are obvious, others are not.
First of all, selling an affiliate product means you don’t need to create something new. This means that you can start earning money immediately. As soon as you are accepted as an affiliate, you can start making cash.
This is also very beneficial for anyone that is simply unable to make a product. Perhaps you have no idea how to make a course or an ebook, or maybe you just don’t have any valuable information to share. In this scenario, you could alternatively commission someone to make you a product, but that would potentially cost hundreds of dollars and months of waiting!
Of course, you would then get to keep 100% of the profit… but that wouldn’t necessarily translate to more cash! Why? Because when you keep 100% of $100, it’s less than keeping 90% of $150. In other words, you can simply find a product with a price and affiliate deal that suits your goals.
These benefits also mean that you could start promoting 20 different affiliate products in the time it would take you to sell just one of yours. The scalability is huge then, and this is something you really need to keep in mind when calculating the best business move.
But perhaps what’s even more beneficial about selling affiliate products, is that it allows you to sell products that have been proven. In other words, you can look and see which affiliate products are selling the best: how much have they made so far? How are they rated?
This way, you can now choose a product that is almost guaranteed to be a hit for you. You at least know that it has the potential to be a hit for you!
This is called “verifying the market” and it’s one of the best things you can do in ANY business.
Otherwise, you are effectively taking a punt on an idea that may or may not resonate with your audience. Imagine spending hundreds of dollars and months of your life to create a digital product, only to then find that no one wants it!
Shortcomings to Overcome With all that said…
It is not my job to try and sell you on affiliate marketing. You’re already reading this book, so my only goal now is to give you the honest and practical advice that can genuinely help you to make a killing.
Rather than continuing to tell you how amazing affiliate marketing is then, I’m instead going to do something far more helpful and tell you about the downsides – so you can understand how best to mitigate and avoid them.
The biggest issue is that this is not your product. For all that affiliate marketing has amazing benefits, you ultimately are selling someone else’s creation. And unlike selling a “PLR” package (private label rights), you won’t have the opportunity to change it or to make edits as you see fit.
This means that you will be selling something that isn’t necessarily a reflection or extension of your own personality, views or styles. This is then significantly more difficult to sell.
This might sound vague, but as we will learn over the course of this post, your ability to sell often comes down to your ability to speak to the value proposition – to build trust and authority with your audience and to establish yourself as a thought leader. That’s significantly easier to do when you believe in the product 1,000,000% and when you actually created the product. This way, people will want to buy the product because they want more of what you have to offer. This is one of the biggest hurdles that you will need to overcome if you’re going to be successful as an affiliate.
And of course, it’s something we’re going to discuss in depth in this book.
- License: Master Resell Rights
- Category:Ebooks
- Tags:2021 Ebooks Master Resale Rights