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As mentioned above I prefer to build my t-shirts shops as fast as possible. If you are not interested in create a unique brand and position for your t-shirt business then this segment is 100% optional. However, if you are looking to build something unique and personable you can potentially win more customers with a well branded product.
Branding and positioning your t-shirt business should start with a core set of values or attributes you wish to associate your business with. Typically I like to start with a one paragraph brief modus operandi of what my business stands for. From there you can narrow it down to a one sentence mission. Further more to a three word phrase, and then ultimately a one word term to sum up the brands attitude.
Use the 1 word keyword you end up with to search for stock vector imagery at iStockPhoto.com. Find a simple icon that can be used as your t-shirts brand graphic symbol. Feel free to explore other sources for the graphic imagery as well such as pond5, and graphic-river.net. Now you can use a free graphics editor such as GIMP to attach your new logo symbol to the name of your company. Choose a simple font such as ITC Avante Guarde, or Helvetica so it’s easy for others to read.
Once your logo is complete upload it to your skreened.com shop under shop settings. If you like you can go one step further and create free business cards and postcards with your skreened. com URL using vista print but may be unnecessary as this method is geared towards automating the lead generation process using google, wanelo, twitter and pinterst but before we talk about that, let’s go into the next segment where we will discuss how to create thousands of t-shirt designs in just 12 hours.
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