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Basically, we created a simple email ad for the product and planned on having a link to the sales page in the email.
Then, Headstrong Media helped us create an "email creative" which consisted of a SPAM-FREE HTML email that was sleek and professional looking, got the point across to the consumer and linked directly to the sales page. When I say SPAM-FREE, I mean they actually run the HTML ad through a SPAM checker software that gives them a rating as to how likely the email is to show up in people's SPAM folder. That doesn't mean the emails are illegal, it just means that VERY OFTEN, html emails will get filtered through by a SPAM filter. Sometimes just by using certain words in an email, it can get trapped by a SPAM filter... It happens all the time.
My client decided that he wanted to email 10,000,000 people. That's right, TEN MILLION people. He had to cough up some money for this of course to do so, but boy did it pay off! (Like ANY business, making money requires an investment of some kind.)
As I recall, his stats weren't even that great... He only received about a 20% open rate which gave him TWO MILLION people that saw the sales email...
And then ONLY A 10% Click-through rate (CTR) on the link to the sales page. That gave him 200,000 targeted visitors to his website!
The product offer converted at about 2% giving him 4,000 purchases netting him about $26 each... Which brought him around $104,000! This brings him very close to $100,000 in profit and it was all done in less than 60 days.
This can obviously be done with an affiliate offer, a squeeze page, etc. or to offer your own product(s) or service(s). So if you are promoting a product via Clickbank as an affiliate, you can easily set up an email campaign and all you need to have is a landing page with your affiliate link embedded and a compelling email offer... And you are good to go!
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- License: Private Label Rights
- Category:Ebooks
- Tags:2009 Ebooks Private Label Rights