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Now you need a website. Sure, get a free site in the beginning. People might not take you real serious, but at least you get to test and play around with your site until you’re ready to pay for one. Owning your own domain name adds credibility to your site, and there are plenty cheap hosts out there, so do that as soon as you feel ready.
Make a really fast-loading splash page from which to sell the product. You don’t have long to catch a potential customers interest, so make it fast and interesting.
Don’t fill the page with a ton of waffle. Give the most important information. What can the person get from using the product? Why is the product exactly what the person needs? What is the price etc? Give people a way to pay immediately, in case they REALLY like what they see, there and then.
If you have a LOT of information, give them a link to a "more info" page, maybe with pics and payment options. Get a small popup where people can sign up for your contact list for notices on future products. Give them a freebie in exchange for their name and email address.
Oh look, you’ve suddenly built yourself a contact list! No "leads" to buy from uncertain sources, no "harvesting" email addresses, no bugging friends and family. You did it! Now you need to keep in touch with your contacts.
Why not send them a mail asking for a little more info? Maybe a poll on what type of things they’re most interested in? If you know what your contacts are looking for, then you have something to work with. You can find whatever they need, test it out, and when you’re happy with it, say "Hey, I found something I think you may like!"
Narrow your focus. Don’t try to be "everything" to "everyone", you’ll just end up spreading yourself out way too thin. Find what works for you, what excites you, and work from there. Yes, I said "excites". We all need a bit of excitement in life, right? So why not work with something you’re excited about? If and when it stops working for you, drop it and move on.
Remember, you can do this with all kinds of programs, not just information products. It all depends on what appeals to you most. Just give it a reasonable amount of time, and stick with it. If it DOESN`T work, then hey, you’ll have learnt some things on the way, and you’ll be more ready to carry on to the next thing. Don’t give up, be determined and disciplined, and you will find the way.
The ease with which visitors are able to use a Web site is very important, especially if you’re trying to market something from the site. Usability is very much about how quickly and easily visitors are able to move around the site and not just about making sure everything on the site works.
- File Size:1,149 KB
- License: Private Label Rights
- Category:Ebooks
- Tags:2008 Ebooks Private Label Rights