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Chapter 5: Advertizing Your Tuition Business
Synopsis
Being in the tutoring business can be very rewarding both monetarily as well as mentally. Being b able to impart knowledge to excited young minds is an exhilarating experience and well worth the effort when those young minds become formidable personalities of the future.
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The following are some tips on how to go about advertising the tuition business endeavor:
Creating some level of visibility toward the target audience intended is one of the first challenges to commit to. Depending on the demographic the style of advertising will vary quite a bit.
However starting out with simple flyers and business cards should create the interest in the tutoring establishment. When designing the business card one should ideally include all teaching credential to assure potential clients that the tuition center is built of solid foundations in education.
Attending school functions and parent teacher meetings with the intention of introducing the tuition business to the ideal group of potential customers.
Posting the advertisement in areas frequented by potential clients will help to gain their attention without having to spend on lavish advertising campaigns.
These popular places may include bulletin boards, coffee shops, supermarkets, and stored. Visiting local schools and making presentation on the merits of signing up at the tuition centre is also another way to create visibility for the centre.
However the presentation should be designed to be impactful and convincing in promoting the tuition centre.
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