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Successful Webinar Tips Personal Use Ebook With Audio

Successful Webinar Tips Personal Use Ebook With Audio
License Type: Personal Use
File Size: 27,518 KB
File Type: ZIP
SKU: 54408
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Why use Webinars for your Business

Have you been considering using webinars for your business, but still feel confused? Not to worry, many marketers feel the same way. While you may realize that using webinars can really boost your business, the thought of presenting a webinar can be totally frightening.

Before deciding one way or the other, you should look at both sides of the webinar scenario. The benefits and the disadvantages. Let's start with the disadvantages.

The main issue for any business owner not to hold their own webinars boils down to three main things.

Be scared of running one

Costs associated with webinar software

Not knowing how to use the software

The main objections of not knowing how to run one and being scared of doing one are common fears. Both of these will disappear quite quickly. Once you have access to the software you can easily learn how to use it. After you have held your first webinar your confidence level will increase and you will look forward to holding your next one.

The money issue can be a deterrent for many people too. Some of the popular webinar platforms such as Go to Webinar, can be expensive and out of the reach of many small business owners. It is possible now to use Google Hangouts to run webinars and this will not cost you anything.

Now to the benefits of why you should hold webinars.

Great way to connect with people regardless of location

More cost effective than travelling to different parts of the country or world

Webinars can be recorded and the recording can be given to attendees

Perfect for coaching businesses

Many platforms allow you to show attendees slide presentations

Great vessel for teaching as well as training

One of the biggest advantages has to be that of reducing travel time to events and seminars. Some webinar platforms are capable of handling 500 or more attendees at one time. So your potential reach to your audience is huge.

Having the ability to show slides and hold presentations means that a webinar can become a learning tool very easily. It is often much easier to show people visually than try to explain concepts to them.

Another benefit of holding webinars is that you can literally hold a quick webinar or meeting at any time. If something comes up and you need to connect with other employees, you simply schedule a webinar meeting.

Hopefully you can now see why running webinars can be advantageous for you.

The Best Ways to Promote Your Webinar

If you do any type of online marketing there is one common issue that runs across all niches and businesses. That is how to effectively promote your products, sites, webinars etc. online. You can set up as many webinars as you like, but without attendees you are dead in the water.

Use the following tips to help you promote your webinar and achieve the best results possible.

Social Media

Make use of all of your social media sites and advertise your webinar. This should start at least 10 days before your expected webinar date. Keep in mind that while a lot of people may register, only about 25% of them will actually show up. This is why it is a good idea to send out the replay link to everyone.

On some social media sites you can create an Event and then invite people to your webinar. If you are running your webinar via Google Hangouts, then advertise your webinar on their Communities page.

You can also share events on Eventbrite, send out an email to your connections on LinkedIn and Tweet your event out.

Affiliates

If your main goal for holding webinars is to sell products then you should set up an affiliate program. Getting affiliates to promote your webinar will save you time and effort. Plus you are getting access into new markets.

To promote by using affiliates you have to set up a program where the affiliate will receive a commission for each person they refer that purchases your product. This could be anywhere from 25% and up. Remember that commission amounts act as incentives, so the higher the commission rate the more time and effort the affiliate will put into promoting your webinar.

You can set up an affiliate program in different ways. This includes using JV Zoo for internet marketing related products and Clickbank. Or you can use a specific affiliate software platform. Popular choices include Amember and I Dev Affiliate.

Video Marketing

Promoting via videos is also an excellent choice. Good videos can rank high in Google and provide you with lots of extra exposure. Just remember to add the sign up link to your webinar in your description. Or send them to a specific page on your website for this purpose.

As you can see you have lots of choices when it comes to promoting your webinar. Using social media and affiliates are the top two that we highly recommend you use. They are both a wonderful way at getting your event notice out there.

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